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Source: https://www.linkedin.com/pulse/mega-post-30-most-important-takeaways-from-three-best-shane-o-leary/?published=tClick here for the complete content

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The Case For Chaos

Recently, W+K Amsterdam head of planning Martin Weigel was invited to speak at the Agency Leaders Symposium in Hunter Valley, where he revisited at theme he’s written about at length: chaos and creativity. We’ve reprod...

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FORGET HUMAN TRUTH, BRANDS SHOULD BE TALKING HUMAN FICTION. – BBH

In an industry obsessed with human truth, surrounded by a world in love with fiction, does advertising need to leave the facts behind? Asks Mel Arrow, Strategy Director and Partner at BBH. I don’t know if you’ve noticed, but D...

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True Digital Transformation Requires A New Breed Of Agency

CEO of meltmedia, a design & development agency serving multiple verticals with a focus in life sciences. Digital has completely upended the marketing and advertising world, fundamentally changing the industry as we know it. ...

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12 Creative Ways To Use YouTube For Branding

Communications, PR, public affairs & media relations executives from Forbes Communications Council share firsthand insights. The number of YouTube viewers is steadily on the rise. The site’s engagement was at 1.47 billion v...

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3 Lessons for Brand Marketers in the Digital Age

It’s a given these days that brands need to be platform-agnostic. People expect to be able to get in touch with Singapore Airlines via the phone, online chat, or email. And if they want to buy a pair of shoes from Zara, they...

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Survey about Vietnamese trip experiences

Q&Me is the Vietnam market research service that provides the superb Vietnam consumer trend and insight for your business success in Vietnam. Source: https://qandme.net/en/report/survey-about-vietnamese-trip-experiences.htmlC...

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‘Natural’ Food: What Does it Mean to Consumers?

Washington, DC –  Consumers are more conscious than ever about the safety and trustworthiness of food and drink, which has led to an increase in the use of terms such as ‘natural’ on packaging. Source: https://www.ipso...

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