News

SEO for Startups: How Your Business Can Benefit

SEO for Startups: How Your Business Can Benefit The internet has revolutionized the way companies find and reach their customers. No longer reliant on billboards and television ads to gain visibility, small businesses can launch p...

NEW RULES OF SOCIAL: EP 1 GAMING

Is Facebook dead? Where do young people hang out online? Are smaller, private communities the future of social? The New Rules of Social explores how your brand should navigate the ever complicated world of social media in 2019. ww...

Burger King | #FeelYourWay

no one is happy all the time. and that’s ok. that’s why we created Real Meals in partnership with Mental Health America to encourage everyone to come in and #FeelYourWay. on the 70th anniversary of Mental Health Awareness Mont...

Vietnam: Connecting East Africa

In this one-off special, Discovery joins forces with acclaimed engineer and inventor, Dr Jordan Nguyen, as he reveals how East Africa is undergoing a digital revolution, and how Tanzania is about to see its high-speed internet acc...

Vietnam: Connecting East Africa (Cách người Việt Nam thay đổi viễn thông tại Đông Phi)

PHIM VỀ CÁCH NGƯỜI VIỆT NAM THAY ĐỔI MẠNG VIỄN THÔNG Ở CHÂU PHI Trong khi Mỹ và chư hầu đang ban phát "tự do", "dân chủ" và "nhân quyền" bằng "cách mạng màu", bằng "bạo loạn lật đ...

The Case For Chaos

Recently, W+K Amsterdam head of planning Martin Weigel was invited to speak at the Agency Leaders Symposium in Hunter Valley, where he revisited at theme he’s written about at length: chaos and creativity. We’ve reprod...

FORGET HUMAN TRUTH, BRANDS SHOULD BE TALKING HUMAN FICTION. – BBH

In an industry obsessed with human truth, surrounded by a world in love with fiction, does advertising need to leave the facts behind? Asks Mel Arrow, Strategy Director and Partner at BBH. I don’t know if you’ve noticed, but D...

True Digital Transformation Requires A New Breed Of Agency

CEO of meltmedia, a design & development agency serving multiple verticals with a focus in life sciences. Digital has completely upended the marketing and advertising world, fundamentally changing the industry as we know it. ...

12 Creative Ways To Use YouTube For Branding

Communications, PR, public affairs & media relations executives from Forbes Communications Council share firsthand insights. The number of YouTube viewers is steadily on the rise. The site’s engagement was at 1.47 billion v...

3 Lessons for Brand Marketers in the Digital Age

It’s a given these days that brands need to be platform-agnostic. People expect to be able to get in touch with Singapore Airlines via the phone, online chat, or email. And if they want to buy a pair of shoes from Zara, they...

Survey about Vietnamese trip experiences

Q&Me is the Vietnam market research service that provides the superb Vietnam consumer trend and insight for your business success in Vietnam. Source: https://qandme.net/en/report/survey-about-vietnamese-trip-experiences.htmlC...

‘Natural’ Food: What Does it Mean to Consumers?

Washington, DC –  Consumers are more conscious than ever about the safety and trustworthiness of food and drink, which has led to an increase in the use of terms such as ‘natural’ on packaging. Source: https://www.ipso...

Goodbye, dark posts: How Facebook’s and Twitter’s ad-transparency tools work

On June 28, Facebook and Twitter both launched their transparency tools for advertising that will make all ads run on the platforms visible. Source: https://digiday.com/marketing/goodbye-dark-posts-facebooks-twitters-ad-transparen...

‘Active participation in fraud’: Confessions of a former influencer

Influencer marketing has been back in the limelight since last week, when a bunch of top marketers, including Unilever’s Keith Weed, said there was widespread fraud in the industry — and went on a mission to fix it. Source: ht...