Harbin Beer “Happiness Without Borders”

As Olympic fever heightens, Harbin Beer has harnessed the power of sportsmanship to take their mission of “一起哈啤” (“Happy Together” aka #YQHP) to the next level; launching a powerful short film that reveals how sports and friendship transce...

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07 Sep Social Media Roundup: Best In Class Beer Brands

There’s plenty of big money to make big moves in the beer business. Enough for extravagant Super Bowl ads. Enough to create cans for every NFL team in the league. Enough to change your name to America. Source: https://www.ignitesocialmedia.com/branding/...

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Let’s See if Facebook Hashtags Get More Reach!

Every business with a Facebook page wants one thing — MORE ENGAGEMENT! Achieving that has become excruciatingly challenging over the last few years. Source: https://www.agorapulse.com/social-media-lab/facebook-hashtags-reachClick here for the complete c...

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How to Shop for the Right Social Media Agency

So. It’s finally reached the point where your brand can no longer manage your social media channels in house. You want to grow your social media engagement or your pages have been neglected for a long time but you don’t have the knowledge or resources...

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The digital ad era comes to an end

To get the best value from advertising, brands must look beyond plugging money blindly into a narrow digital advertising strategy. The reign of digital advertising is coming to a close. Source: http://www.campaignasia.com/article/the-digital-ad-era-comes-...

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Local firms dominate e-commerce in Viet Nam

Local firms are demonstrating their strength in winning hearts of Vietnamese consumers in e-commerce, an interactive E-commerce study conducted by iPrice has revealed. Source: http://bizhub.vn/news/local-firms-dominate-e-commerce-in-viet-nam_289133.htmlCl...

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Local firms dominate e-commerce in Viet Nam

Local firms are demonstrating their strength in winning hearts of Vietnamese consumers in e-commerce, an interactive E-commerce study conducted by iPrice has revealed. Source: http://bizhub.vn/news/local-firms-dominate-e-commerce-in-viet-nam_289133.htmlCl...

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I’m Sorry, But Those Are Vanity Metrics

Our taste for vanity metrics starts early. Take schools, in which most students receive grades. Source: http://firstround.com/review/im-sorry-but-those-are-vanity-metrics/Click here for the complete content

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